Smart Television (T.V.) Market to Rise at an Impressive CAGR of 20.77% By Future Growth Analysis by 2030

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The market for smart TVs is being driven by several factors, and one of them is the increase in strategic collaborations between technology companies and content providers

Data Bridge Market Research analyses that the smart television (T.V.) market was valued at USD 239 billion in 2021 and is expected to reach USD 1,081. 60 billion by 2029, registering a CAGR of 20.77% during the forecast period of 2022 to 2029.

This marketing report puts forward a comprehensive study of product type and application segments of the Smart Television (T.V.) Market. The segmental analysis provided in the report is based on significant factors such as market share, market size, consumption, production, and growth rate of the market segments studied. Following aspects are kept into view while formulating this global Smart Television (T.V.) Market research report and include the market type, organization size, availability on-premises, end-users’ organization type, and the availability in areas such as North America, South America, Europe, Asia-Pacific and Middle East Africa.

Smart Television (T.V.) Market Scope and Market Size

On the basis of resolution, screen size, kind, technology, platform, and distribution channel, the market for smart televisions (T.V.) is divided. The expansion of these divisions will enable you to study the industries' scarce growth segments and give users a comprehensive market overview and industry insights to aid in the identification of key market applications.



  • 4K UHD TV
  • HDTV
  • Full HD T.V.
  • 8K TV

On the basis of resolution, the smart television (T.V.) market is segmented into 4K UHD TV, HDTV, Full HD T.V., and 8K T.V.

Screen Size

  • Below 32 inches
  • 32 to 45 inches
  • 46 to 55 inches
  • 56 to 65 inches
  • Above 65 inches

On the basis of screen size, the smart television (T.V.) market is segmented into below 32 inches, 32 to 45 inches, 46 to 55 inches, 56 to 65 inches, and above 65 inches.


  • Flat
  • Curved

On the basis of type, the smart television (T.V.) market is segmented into flat and curved.


  • OLED
  • QLED
  • LED
  • Plasma
  • Others

On the basis of technology, the smart television (T.V.) market is segmented into OLED, QLED, LED, plasma, and others.


  • Android
  • Roku
  • WebOS
  • Tizen O.S.
  • iOS
  • MyHomeScreen
  • Others

On the basis of platform, the smart television (T.V.) market is segmented into Android, Roku, WebOS, Tizen O.S., iOS, MyHomeScreen, and others.

Distribution Channel

  • Direct
  • Indirect

On the basis of distribution channel, the smart television (T.V.) market is segmented into direct and indirect.


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This market document also highlights the market growth during the forecast period 2023-2030. It takes into account top factors which are impacting the growth of the market. The industry report gives idea about the sub-market that will make the momentous contribution to the market. The document studies developed as well as developing regional markets deeply to help market players identify profit-making opportunities in diverse regions and countries. The report estimates 2020-2030 market development trends for Smart Television (T.V.) Market. This global Smart Television (T.V.) Market research analysis brings together a vast market place clearly into the focus.


The Market Dynamics of the Smart Television (T.V.) Market :


·       Rise in online content consumption during COVID-19

However, during the pandemic, entertainment corporations are focusing on finding new methods to adapt to the changing digital reality. The industry is seeing a rapid surge in digital content consumption, with platforms like Netflix and Amazon Prime Video seeing worldwide viewership. Strong emphasis on online content distribution, combined with the increasing relaxation of COVID restrictions, is expected to boost the popularity of smart television (T.V.) brands around the world, accelerating the smart television (T.V.) market.

·       Increasing demand for personalized entertainment

The market for smart TVs is being driven by several factors, and one of them is the increase in strategic collaborations between technology companies and content providers. By partnering with popular streaming services like Netflix and Amazon Prime, smart TV manufacturers can provide consumers with a more integrated viewing experience. Instead of having to switch between different devices and platforms, viewers can access all their favorite shows and movies directly from their smart TV.

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Key Market Competitors Covered in the report

Some of the major players operating in the smart television (T.V.) market are

  • (Netherlands)
    • (U.S.)
    • Google LLC (U.S.)
    • Grande Holdings Company Limited (Hong Kong)
    • Haier Group (Hong Kong)
    • Hisense International (China)
    • Hitachi Ltd. (Japan)
    • Koninklijke Philips N.V.
    • L.G. Electronics (South Korea)
    • Panasonic Corporation (Japan)
    • SONY INDIA (Japan)
    • Skyworth Group Limited (China)
    • TCL (China)
    • VIZIO
    • Videocon Industries Limited (Mumbai)
    • Xiaomi (China)
    • and Apple Inc (U.S.)
    • SAMSUNG (South Korea)


Smart Television (T.V.) Market Country Level Analysis

The countries covered in the smart television (T.V.) market report are the U.S., Canada, and Mexico in North America, Brazil, Argentina, and the rest of South America as part of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, rest of Asia-Pacific (APAC)  in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, rest of the Middle East and Africa (MEA) as a part of the Middle East and Africa (MEA).



  • Chapter One: Introduction
  • Chapter Two: Market Segmentation
  • Chapter Three: Market Overview
  • Chapter Four: Executive Summary
  • Chapter Five: Premium Insights
  • Chapter Six: Smart Television (T.V.) Market by product type, Application, Form, End User and distribution channel.  


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